Filter Presentations & Whitepapers by:
| Jun. 17, 2010 | Blurring the Landscape: How TV is Merging Digital and Traditional Media
Speaker: Tania Yuki
There is a lot of debate right now about how online video and television can work together. The possibilities of digital TV and its place and time-shifting capabilities mean that the line between digital and traditional is increasingly blurred. |
comScore Webinar |
| Jun. 15, 2010 | The State of the Internet in Latin America
Speaker: Alejandro Fosk
The State of the Internet in Latin America was presented live by Alejandro Fosk, Senior Vice President of comScore Latin America. This presentation delivers an overview of the global web, then makes a thorough analysis of the Latin American market and the audience. |
comScore Webinar |
| Jun. 10, 2010 | The State of Mobile: EU5 Mobile Media Landscape and Trends
Speaker: Alistair Hill
According to recent data, 25% of EU-5 (UK, France, Germany, Italy, Spain) Mobile owners are now browsing the Mobile Internet. Since Mobile is one of the most widespread and fastest growing media channels in the world, reliable measurement is key to success. New trends suggest we are seeing a re-fragmentation of the Mobile Market. What factors are driving this? |
comScore Webinar |
| Jun. 9, 2010 | The State of Mobile: U.S. Mobile Media Landscape and Trends
Speaker: Mark Donovan
According to recent data, 30% of U.S. Mobile owners are now browsing the Mobile Internet. Since Mobile is one of the most widespread and fastest growing media channels in the world, reliable measurement is key to success. New trends suggest we are seeing a re-fragmentation of the Mobile Market. What factors are driving this? |
comScore Webinar |
| Jun. 2, 2010 | Stay Ahead of the Curve: Insights into Online Display Advertising's 2009 Growth
Speaker: John Triggs
According to comScore Ad Metrix, online display advertising spend grew to $2.7 Billion in Q1 2010, a substantial increase from spending in Q1 2009. What contributed to this increase? |
comScore Webinar |
| May. 27, 2010 | State of the U.S. Online Retail Economy in Q1 2010
Speaker: Gian Fulgoni
This installment includes an overview of e-commerce trends in the first quarter of 2010, survey findings that highlight consumer sentiment about the current state of the economy and a detailed analysis of the social media landscape. |
comScore Webinar |
| May. 20, 2010 | The Latin American Online Audience: A Look at the Online Retail Category
Speaker: Alex Banks
Latin America is home to the fastest-growing Internet audience in the world. With this impressive growth expected to continue and more users turning from Internet cafes to home and work computers, e-commerce adoption is poised to accelerate across the region. In this presentation, Alex Banks takes a detailed look at the latest trends in e-commerce across Latin America with a particular focus on the region’s largest market, Brazil. |
UBS Access: Expert Conference Call |
| May. 14, 2010 | Brand Loyalty in Recessionary Times: Can We Apply Today’s Lessons Tomorrow?
Speaker: Gian Fulgoni
From 2008-2010, comScore ARS conducted a series of studies tracing how the economic challenges of the past two years impacted consumer brand loyalty. During this 45 minute webinar, Gian reviews the evolution of shoppers’ behaviors and their willingness to “buy down” or switch brands in a recession. |
comScore Webinar |
| May. 12, 2010 | Best Foot Forward: How to Answer an RFP with Video Metrix
Speaker: Andres Palmiter
As agencies spend more money planning against online video inventory, it is incumbent that video publishers be able to tell a compelling story about their respective audiences. Specifically, how can video publishers leverage their online video traffic in an RFP response? |
comScore Webinar |
| May. 11, 2010 | The 2010 State of Online Banking Report
Speaker: comScore, Inc.
The comScore 2010 State of Online Banking Report leverages behavioral data obtained via the comScore panel of 1 million U.S. Internet users as well as information gathered through a survey of more than 2,500 U.S. Internet users to provide an in-depth look at online banking today. The report provides comprehensive insights into service usage, consumer satisfaction, paperless banking and personal financial management. |
comScore Whitepaper |
