| Date | Février 8, 2012 | |
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| Lieu | United States | |
| Intervenant | Eli Goodman, comScore Evangelist & Jeff Licciardi, Performics Group Account Director | |
| Horaire de la session | 2:00 - 3:00 p.m. EST |
| Description |
Nearly 7 percent of all digital traffic in the U.S. is consumed away from computers. With the ever growing adoption of smartphones, tablets and other connected devices, non-computer traffic shows only signs of increasing. From searching, shopping, and communicating, the way people consume information on these devices varies greatly from their consumption on traditional web channels. Understanding these differences will be critical to marketers looking to reach these hyperconnected audiences. Please join comScore and Performics on February 8th at 2 PM EST for a complimentary webinar entitled, Are You Wasting Mobile Dollars? Search Strategies for Smartphones vs. Tablets. Eli Goodman, comScore Evangelist and Jeff Licciardi, Group Account Director at Performics will present insights into today’s mobile consumer across platforms as well as how to effectively and efficiently reach your target audience in a meaningful way. Please note: Only corporate e-mail addresses will be approved. |
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